Meet Our Global Ambassadors and Hair Experts

At Beauty Works, we believe in empowering professionals who shape the world of hair styling. Our Brand Ambassadors are some of the most influential hair dressers and hair stylists both in the UK and globally, embodying our core values while showcasing their expertise. Keep reading to learn about current hair trends, advise on hair extensions, and latest hair colour trends.

Jack Luckhurst

Jack Luckhurst

Jack is a renowned celebrity stylist, boasting an impressive client base of influencers such as Molly-Mae, Lottie Tomlinson & Jess Hunt, as well as England Lioness Mary Earps. His career has taken him to some of the most prestigious events worldwide, including Fashion Week and the Cannes Film Festival, as well as travelling the globe for high-profile client and brand styling jobs. Having worked closely with Beauty Works since 2018, Jack has contributed to numerous campaigns and now collaborates with the team on new product development, offering expert insights and contributing his valuable input into upcoming product launches. We are thrilled to welcome him as an ambassador and look forward to strengthening our partnership in 2025.

"After working with Beauty Works for around six years I'm so excited to be a Beauty Works global ambassador, it's super organic and the time just feels right. Beauty Works has been my go-to brand for hair extensions over the years due to their unlimited amount of shades and the quality has never let me down." - Jack Luckhurst

SHOP JACK'S HAIR ESSENTIALS

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James Lear

James Lear

A leading hair dresser, hair stylist, and salon owner, James captivates audiences with his inspiring transformations, showcased on Instagram to his engaged community of over 40,000 hair enthusiasts. Renowned for his unique hair artistry, James specializes in colour corrections, the latest hair and colour trends, and stunning extension makeovers. As a valuable addition to our team, we are thrilled to welcome James, bringing his wealth of salon professionalism to the Beauty Works ambassador team and salon partners.

"After using Beauty Works for the past 8 years I am so excited to officially be part of the BW family and share my opinions, techniques, tips & tricks with the worldwide BW community." - James Lear

SHOP JAMES' HAIR ESSENTIALS

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Pete Burkill

Pete Burkill

Pete Burkill is a globally recognised stylist and Global Ambassador for Beauty Works, known for creating high-impact, statement hair. From working with The Beckhams, Millie Bobby Brown and Anna Kendrick to crafting iconic looks for Kim Kardashian’s global SKIMS campaign, his portfolio spans some of the world’s biggest fashion moments, including the Met Gala.

Passionate about both beautiful hair and education, Pete is trusted for his expertise in extensions, delivering seamless, natural results with exceptional quality and consistency.

"This partnership is really exciting because it brings together two things I care deeply about - beautiful hair and education. Beauty Works has built an incredible reputation for quality extensions, and being able to represent a brand that so many stylists trust feels really special.” - Pete Burkill

SHOP PETE'S HAIR ESSENTIALS

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Harold Casey

Harold Casey

Harold Casey is one of the UK’s most sought-after hair stylists, renowned for his abilityto create effortlessly refined hair that sit at the intersection of fashion and beauty. Witha client list that reads like a who’s who of globalstyle: including Sophie Richie, MichelleKeegan, Salma Hayek, Maya Jama, and Rochelle Humes and Olivia Attwood-Harold hasbuilt a reputation for pushing boundaries understanding exactly how hair can elevateand define a woman’s image. Equally at home on editorial sets and red carpets acrossthe globe, Harold is a trusted creative partner for some of the world’s most recognisedfashion and beauty brands, bringing both technical precision and an instinctive eye forwhat feels current to every brief. In an industry built on relationships, Harold’s standingis a testament not only to his skill, but to the trust he inspires in the clients he workswith-many of whom return to him again and again, show after show, campaign aftercampaign.

I’m so happy to be joining the Beauty Works family. This is a brand that consistently delivers exceptional quality hair, with a shade range that genuinely caters to every client that sits in my chair. What really excites me is the opportunity to showcase my personal style of hairdressing and to have the opportunity to work with BW on new product development and help push an already brilliant line even further. Innovation is everything in this industry, and Beauty Works has the ambition to match.”  - Harry Casey

SHOP HAROLD'S HAIR ESSENTIALS

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Sarrah Hamid

Sarrah Hamid

Sarrah Hamid is a celebrity hairstylist and Global Ambassador for Beauty Works,working between London and Dubai. Her clientele includes Olivia Attwood, NicolaPeltz, Sherin Amara and Zainab Al Alwan, with experience across high-profilecampaigns, red carpet and editorial shoots. Known for her signature glam waves andexpert extension work, Sarrah creates polished, modern looks that enhance naturalbeauty

I’m so happy to be joining the Beauty Works family. This is a brand that consistently delivers exceptional quality hair, with a shade range that genuinely caters to every client that sits in my chair. What really excites me is the opportunity to showcase my personal style of hairdressing and to have the opportunity to work with BW on new product development and help push an already brilliant line even further. Innovation is everything in this industry, and Beauty Works has the ambition to match.”  - Harry Casey

SHOP SARRAH'S HAIR ESSENTIALS

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Sarrah Hamid

Sarrah Hamid

Sarrah Hamid is a celebrity hairstylist and Global Ambassador for Beauty Works,working between London and Dubai. Her clientele includes Olivia Attwood, NicolaPeltz, Sherin Amara and Zainab Al Alwan, with experience across high-profilecampaigns, red carpet and editorial shoots. Known for her signature glam waves andexpert extension work, Sarrah creates polished, modern looks that enhance naturalbeauty

I’m so happy to be joining the Beauty Works family. This is a brand that consistently delivers exceptional quality hair, with a shade range that genuinely caters to every client that sits in my chair. What really excites me is the opportunity to showcase my personal style of hairdressing and to have the opportunity to work with BW on new product development and help push an already brilliant line even further. Innovation is everything in this industry, and Beauty Works has the ambition to match.”  - Harry Casey

SHOP HAROLD'S HAIR ESSENTIALS

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Ed James

Ed James

A leading celebrity hair stylist and colour specialist at Terence Paul salons in the North West, Calum has worked with hair extensions his entire career and regularly presents colour couture masterclasses within the salon community. He brings a unique blend of creative colour flair and educational expertise to engage and support our salon partners as they strive to grow and expand their services.

“Beauty Works was a natural choice for me, being in the North West we’ve grown and developed our style at the same time. I’m delighted to join the team and I’m looking forward to expanding the knowledge and diversity of the many methods on offer across the salon community. It really is the best kept secret!” - Calum Tierney

SHOP ED'S HAIR ESSENTIALS

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