Protect Your Locks with the Right Haircare Routine
As the cold weather creeps in, it’s time to refresh your winter haircare routine. The drop in temperature, combined with harsh winds and drying central heating, can wreak havoc on your hair - leaving it brittle, frizzy and prone to breakage. But with the right winter haircare products, you can nourish, protect and restore your locks, keeping them smooth, shiny and healthy all season long.
In this guide, we’re sharing our essential cold-weather haircare tips along with the must-have products to elevate your routine and protect your strands from the elements.
Why Does Winter Haircare Matter?
Winter weather brings more than just frosty mornings - it strips hair of its natural moisture. The mix of icy outdoor air and indoor heating creates the perfect storm for dryness, static, split ends and frizz. If left untreated, your strands can become more fragile, leading to long-term damage.
That’s why adjusting your routine with hydrating hair products and restorative treatments is a must. By switching to rich, nourishing formulas, you can lock in moisture, boost shine and prevent winter-induced damage before it starts.
Your Ultimate Winter Haircare Routine
Here’s how to care for your hair this winter with Beauty Works:
1. Hydration Is Non-Negotiable
Your hair needs more moisture in the colder months. Swap out lightweight summer shampoos for something deeply nourishing.
Try:
Infused with argan oil and milk protein, these formulas are designed to cleanse while restoring softness and shine. They deliver long-lasting hydration - essential for combating dry winter hair and maintaining salon-fresh smoothness.
2. Mask Up Weekly
Deep conditioning isn’t just a treat in winter - it’s essential. Weekly masks help to restore elasticity, reduce breakage and soften dry ends.
Use:
Apply generously to mid-lengths and ends, leave on for 10–15 minutes, and rinse. For best results, use once a week as part of your winter hair repair routine.
3. Protect Before You Style
Heat styling in winter can further dry out your hair. Always apply heat protectant to shield strands from damage and help retain moisture.
We recommend:
Both deliver heat protection while smoothing the cuticle and boosting shine - perfect for blow-drying or curling your hair while keeping it healthy.
4. Seal and Shine
Combat winter frizz and lock in moisture with a finishing serum. These products smooth flyaways and add that glossy, healthy finish.
Try:
- Beauty Works Argan Serum – rich yet lightweight, perfect for dry ends
Apply to damp or dry hair after styling to elevate your finish and keep frizz at bay all day.
5. Invest in Haircare Sets
If you’re building your routine from scratch or shopping for someone special, a winter haircare set offers everything you need in one luxurious bundle.
Top pick:
- Beauty Works Argan Moisture Repair 250ml Gift Set – includes a full-size shampoo, conditioner and mask to deeply hydrate and protect during the colder months.
Not only are these sets a smart investment in self-care, but they also make beautiful gifts - ideal for treating loved ones over the festive season.
How to Keep Your Hair Healthy All Winter Long
The best winter haircare routine starts with understanding your hair type. Whether you have fine, thick, curly or chemically-treated hair - or wear professional extensions - the products you use should be tailored to your specific needs.
If you wear Beauty Works hair extensions, it’s especially important to follow a care routine designed to protect both your natural hair and your extensions. Not sure where to start? Explore our Hair Extensions Care Guide for tailored advice.
Stay Inspired
For more expert haircare tips, tutorials, and behind-the-scenes styling moments, follow us on Instagram and TikTok. Discover how to make the most of your Beauty Works products this winter - and keep your hair looking its absolute best.
Protect Your Locks with the Right Haircare Routine
Is your hair ready to face the winter chill?
As the cold weather sets in, it's time to rethink your haircare routine. Winter can be tough on your hair, with the combination of harsh winds, indoor heating, and dry air causing dryness, frizz, and even breakage. But with the right haircare products, you can protect your locks from the elements and keep them looking healthy, shiny, and strong all season long. We’ll walk you through the best cold-weather hair care tips and highlight the essential hair care products to help you maintain gorgeous, well-nourished hair during winter.
Why Is Cold Weather Haircare Important?
The drop in temperature can lead to various hair problems. Cold air outside and dry heat inside strip your hair of its natural moisture, leaving it prone to frizz, dryness, and damage. This is why it’s crucial to switch up your haircare routine and use nourishing haircare products that help maintain hydration, combat dryness, and protect your strands from breakage.
Here's how to keep your hair fresh
Hydration is Essential
During winter, your hair craves extra moisture to combat dryness and frizz. To keep your locks looking soft and smooth, it's vital to use the Beauty Works Pearl Nourishing Argan Oil Shampoo and Beauty Works Pearl Nourishing Conditioner. These formulas are enriched with ingredients like argan oil to deliver long-lasting hydration, ensuring your hair stays luxuriously soft and healthy.
Indulge in Deep Conditioning
Cold weather calls for regular deep conditioning treatments to restore moisture, strengthen hair, and prevent split ends. Pamper your locks with the Beauty Works Pearl Nourishing Argan Oil Mask or the Beauty Works 10-in-1 Miracle Spray. These rich treatments provide the nourishment your hair needs, and using them weekly will keep your hair smooth, shiny, and protected against winter damage.
Protect Your Hair from Heat
Winter weather combined with heat styling can cause even more damage. Before using your favourite styling tools, protect your hair with the Beauty Works Heat Protection Spray. This spray not only shields your strands from heat damage but also helps retain moisture, ensuring your hair stays sleek and hydrated throughout styling.
Seal in Moisture
Lock in moisture and prevent frizz with the Beauty Works Argan Oil. Apply a small amount to your ends after styling to smooth and soften your hair, leaving it glossy and frizz-free. For a finishing touch, the Beauty Works Anti-Frizz Serum adds a radiant shine while keeping flyaways under control.
Here are some essential hair care products to help you protect your hair this winter:
Nourishing Shampoo and Conditioner: For winter haircare, it's essential to use moisturising shampoos and conditioners that help maintain hydration. The Beauty Works Pearl Nourishing Argan Oil Shampoo and Beauty Works Pearl Nourishing Argan Oil Conditioner are ideal for restoring moisture and leaving hair smooth and shiny.
Deep Conditioning Mask: To combat winter dryness, include a deep conditioning treatment like the Beauty Works Pearl Nourishing Mask in your routine. This rich mask helps restore lost moisture, leaving hair hydrated and healthy.
Daily Treatment: A great way to add extra moisture without weighing your hair down is with a daily treatment like the Beauty Works 10-in-1 Miracle Spray. It provides hydration and added protection throughout the day.
Hair Oil: To lock in moisture and smooth your hair’s surface, use Beauty Works Argan Oil. This lightweight oil prevents frizz and adds shine, making it an essential part of your winter haircare routine.
Hair Serum: For a final touch of gloss and protection, apply the Beauty Works Anti-Frizz Serum. This serum helps tame flyaways while locking in moisture for a polished, frizz-free look.
Explore Haircare Sets for Winter
For those looking for a comprehensive solution, a haircare gift set is a perfect choice. Haircare sets usually include a combination of nourishing shampoos, conditioners, masks, and serums that can be used together to build a complete cold-weather haircare routine. Opt for the full haircare set that targets hydration, protection, and nourishment, offering your hair the support it needs during the colder months.
Not only do these haircare gift sets make great self-care investments, but they’re also perfect gifts for loved ones during the holiday season. Treat yourself or someone special to a luxurious hair care gift that will leave hair feeling soft, smooth, and protected from winter’s worst. Watch as Nicole gives her bleached hair some TLC using the Restore & Replenish Gift Set including the Restore Mask, Heat Protection Blowdry Crème, Anti-Frizz Serum.
How can you keep your hair looking healthy?
To keep your hair healthy, start with identifying your hair type and then choosing the right products for you based on your hair type. If you wear professional extensions it’s important to know how to look after your specific type of hair extensions, don’t worry we have a guide for this here.
It also helps to have a good haircare routine. If you have damaged hair, follow our hair repair routine. Lucinda Strafford revitalises her hair using the Beauty Works Restore Mask , packed with the essentials needed to care for your hair.
For more tips and tutorials on how to use your Beauty Works haircare products, check out our Instagram and TikTok channels, where we share expert advice and styling inspiration.
