Get to know new Beauty Works ambassador, Maya Jama! We sit down with Maya to discuss the behind the scenes of the Beauty Works x Maya collaboration, why she chose to launch these exclusive products with us and why she loves wearing Beauty Works hair extensions!
IS THIS YOUR FIRST COLLABORATION WITH A HAIR BRAND, HOW DID THIS COLLABORATION WITH BEAUTY WORKS COME ABOUT?
I was looking for collaborations with brands that I already use and wear so it’s authentic.- I’ve known about Beauty Works hair extension range for a long time and have had their professional extensions fitted several times by stylists and glam teams – they talk! It’s a quality product and lots of my friends use them.
HOW LONG HAVE YOU BEEN WEARING HAIR EXTENSIONS FOR AND DO YOU HAVE A GO-TO FOR YOUR HAIR TYPE?
I’ve been wearing extensions for years! I like to have fun with different lengths and textures eg; in S Africa I wore textured hair all the time due to the heat and I love to wear a ponytail too…
DO YOU WEAR PROFESSIONAL OR CLIP-IN EXTENSIONS GENERALLY?
I wear both- I tend to wear a combination of professional methods and clips ins to give extra volume. I like to have my signature professional methods and fringe or Trish / Tringe in my handbag at all times!
WE OFTEN SEE YOU WITH YOUR SIGNATURE FRINGE, IS THIS SOMETHING THAT HAS BEEN MADE SPECIFICALLY BY BEAUTY WORKS WITH YOU IN MIND?
Yes, when we met initially it was something I was really keen to create with Beauty Works as it’s something I wear and a lot of my friends wear them, so I thought, why not create something for everyone?
WHAT WAS THE ACTUAL DESIGN PROCESS FOR THE BEAUTY WORKS X MAYA HAIR COLLECTION ?
We worked together creating some ready to wear pieces first, like the fringe and the clips in wefts. Then we looked at the most popular professional methods that are fitted by a professional stylist. Next, we worked on specific colours and blends first and we reduced it down to 5 limited edition shades which could be worn by brunettes or blondes in any hair type.
WHERE IS THE HAIR MANUFACTURED ? IT IS SUSTAINABLE ?
Beauty Works hair is manufactured internationally and is ethically sourced Remy human hair which extends the lifetime of the product, and all the product packaging is recyclable and adheres to FSC guidelines.
How many limited shades have you chosen for this collection and why are they foodie names?
Who doesn’t like food? There were lots of options, we tried to think of a music theme but since the colours have such rich chocolatey and warm tones to them, we just kept coming back to the food!
Is this a luxury product? What’s the price point of the collection?
It is a luxury product as it’s made from real Remy human hair, nothing synthetic, which means it’s longer lasting, it can be washed and styled using heated tools like normal hair and have multiple wears. The clip in fringe starts at £75RRP
Shop the limited-edition collection now and follow us on Instagram and TikTok for more exclusive content with Maya Jama.
